About Joubsen

A global group built for complex commerce.

We are not a traditional consultancy. Joubsen Holding builds, facilitates and executes high value commercial opportunities across technology, industry, commodities and infrastructure markets.

Our values

Four principles. Every engagement.

01

Transparency

Clear terms, clear outcomes. Every engagement is built on open dialogue and accountable execution.

02

Trust

Decades of relationships across governments, enterprises and family offices, earned through delivery, not promises.

03

Execution

From negotiation to handover, we move opportunities through to commercial close and operational reality.

04

Global relationships

An ecosystem of operators, suppliers and investors across four continents, activated for every mandate.

Milestones

35+ years of compounding expertise.

1989
Origins
First international trade engagements across the Nordics and the Middle East.
2008
Energy expansion
Strategic sourcing and oil & gas contract management mandates established.
2017
Digital vertical
Joubsen Digital launched to serve enterprise and government technology partners.
2024
Holding structure
Joubsen Holding formalised across Sweden, KSA, UAE and the UK.
Global footprint

Where we operate.

Meet the team →
Nordics
Gothenburg
Sweden
GCC
Riyadh
Saudi Arabia
GCC
Dubai
United Arab Emirates
Europe
London
United Kingdom

Let's talk

Ideas are just the start. We turn them into powerful strategies.

We vet and evaluate the best vendors and suppliers from our expert network across Europe, the Middle East and beyond, delivering a solution tailored precisely to your needs.